SADE 1013 Introduction of Entrepreneurship ( Group B)
Tan Su Ling 220297 Seow Soo Ting 219628 Lee Jia Huai 220251 Lau Jia Woon 220113 Chia Chui Hui 219266
Lim Zhi Jia 221015 Wong Suk Thin 220354

Thursday 30 April 2015

Ability to learn from mistakes

Robin Chase


Everyone makes mistakes and mistakes are an essential part of that what makes people successful. Mistakes are a crucial step in learning, growing, and improving one individual. What is most important is when people make mistakes, they should take a responsibility to fix the mistake and learn from the mistake. It goes same as an entrepreneur. Entrepreneur should have an entrepreneur’s characteristics in order to be success in their business. Many of the successful entrepreneur show this characteristic and one of them is Robin Chase. Robin chase show an entrepreneur’s characteristic in ability to learn from mistake. She have learn from the mistakes that have been done in the pass, then she put things right and avoid from doing the same mistake again next time. 

Robin Chase is a successful entrepreneur in the field of transportation service. She is the co-founder and former CEO of Zipcar, founder of Meadow Networks, CEO of Buzzcar and GoLoco.org. All of these is a business related to transportation, for example the Zipcar is a car rental company which main ideas is car sharing. 

One of the example from the transportation entrepreneur, Robin Chase is when she in her company, GoLoco. GoLoco Company is an online ridesharing community company. She has make a wrong decision which they develop their tools first before they engage to their first customer. They build the website and software which cost a lot to the company. This meant that part of their learning was undoing their first guesses. This is the mistake that she have done and when she prepared her next company, she did not did the same mistake again. Robin Chase was able to learn from her past mistake and avoid to doing the same mistake again. 

Another mistake is when Robin Chase made a pricing miscalculation when she was in the Zipcar Company. It causes a big problem to the company which almost cause the company sank. The daily rental rate was too low, thus they have to increase it but she already made promise to the customers. She have to fix things right, thus, she directly told the customers about that and make apologize to the customers. Some of the customers was unhappy and some customer is alright with that. People have to be honest when things aren't going right, and fix them as quickly as possible. These were key issues for Zipcar Company that time that they had to solve or die. This is how Robin Chase survived from the huge screw-up. After she have made this kind of mistake, she learned from her mistake and be more careful and details in doing things which causes her company more success in the future and became an successful entrepreneur. 




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